With more and more people riding bikes in Chicago, Beyond Design were asked by our local neighborhood council to design a bike rack that would provide branding for the Ravenswood Corridor. Traditional half-inch steel was used to project a high quality, permanent design structure that is based on the history of the neighborhood. The ‘Ravenswood’ font establishes a brand identity that ties in well with the community and makes it appear that the bike rack has been there for a very long time.