Design provides a key point of differentiation when bringing new products to market. We take a holistic approach to design considering users, business scenario, and social trends to deliver actionable product and system level solutions. We don’t simply design products - we craft a design language that provides a distinctive, lasting identity.

Ideation

Our Strategic Design Process (SDP) allows us to aggregate potential solutions to our client’s needs from a user-based framework. Concepts are introduced and tested quickly in order to arrive at viable solutions in which to refine.

Surface Development

We use SolidWorks and Pro/ENGINEER to fully control our designs and deliver the data necessary for engineering and manufacturing. CAD helps shorten the development schedule, while providing greater accuracy and immediate visual feedback to further enhance structural, mechanical and aesthetic details.

Visual Brand Language

We define and apply brand characteristics into products and experiences, ensuring all touch points of our designed experiences are correctly detailed and communicated. Our goal is to create a design language that provides point of differentiation and value for our client.

Form
Exploration

The calculated combination of robust functionality with emotional appeal is the converging focus of form development. We create compelling designs that provide lasting impressions.

 
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