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Apple CEO Takes a Field Trip to the Midwest        

Lane Tech & Tim Cook

April 9, 2018

If you follow us on Twitter you saw us posting about Tim Cook, CEO of Apple, journeying to the Midwest to debut the new Apple iPad and education software late last month. Cook was welcomed to Lane Tech High School (and even received an honorary letter man jacket) where he discussed what’s coming down the pipeline for Apple and education.


Cook presents in front of a sketched Chicago skyline at Lane Tech (image courtesy of Chicago Tribune).

The “field trip” took place at the end of March as Lane Tech hosted a day of discussion and photo ops. Typically, the tech giant makes all announcements out of their California HQ. The trip to Chicago was unexpected but warmly welcomed. Cook brought with him the new 9.7 inch iPad, the Pencil, and a handful of education based apps to help teachers and students in the classroom push creativity.


Cook is an honorary Indian and pictured here in the historic Lane Tech library (image courtesy of Cook’s Twitter account).

One of the reasons Lane was chosen to host the Apple keynote was because of how many Ph.Ds the graduates of the school earn  – the most in the country to be accurate.  Cook recognized the “school of champions” for their continued strive for success and thought it would make the perfect location to unveil the new set of Apple education tools.


Recode’s Kara Swisher and MSNBC’s Chris Hayes interview Tim in the Lane Tech gymnasium. Image courtesy of MSNBC.

“Apple also has a strong history successfully working with the great city of Chicago, and specifically Chicago Public Schools which has shown it’s a leader in introducing technology into classrooms.”  Beyond has our own connection to Lane Tech as well. Ownder and Founder, Michael Prince,  has served on the board of the Industrial Design Society of America (IDSA) as well as being on the Lane Tech Second Century Foundation, where devotes much of his time and passion to mentoring students from around the world as well as supporting the local Chicago community.


Lane Tech was buzzing with excitement with the arrival of Apple.

Apple’s newest ad for the iPad + Pencil encouraging students to get their hands dirty and create great content.

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